{"id":21578,"date":"2023-07-11T11:23:45","date_gmt":"2023-07-11T11:23:45","guid":{"rendered":"https:\/\/dailynewsindia.co.in\/index.php\/2023\/07\/11\/label-mithi-kalra-announces-its-new-store-opening-in-shahpur-jat\/"},"modified":"2023-07-11T11:23:45","modified_gmt":"2023-07-11T11:23:45","slug":"label-mithi-kalra-announces-its-new-store-opening-in-shahpur-jat","status":"publish","type":"post","link":"https:\/\/dailynewsindia.co.in\/index.php\/2023\/07\/11\/label-mithi-kalra-announces-its-new-store-opening-in-shahpur-jat\/","title":{"rendered":"Label Mithi Kalra announces its new store opening in Shahpur Jat"},"content":{"rendered":"<div>\n<p><img width=\"1200\" height=\"675\" src=\"https:\/\/dailynewsindia.co.in\/wp-content\/uploads\/2023\/07\/image-1-45.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/dailynewsindia.co.in\/wp-content\/uploads\/2023\/07\/image-1-45.jpg 1200w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-1-45-300x169.jpg 300w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-1-45-1024x576.jpg 1024w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-1-45-768x432.jpg 768w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-1-45-150x84.jpg 150w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-1-45-450x253.jpg 450w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><\/p>\n<p><strong>New Delhi (India), July 11:<\/strong>\u00a0Light and Breezy Pastel colours have replaced Red Hues for the bridal lehengas. Known for making beautiful Indo-Western and ethnic outfits in dewy colours and soothing prints, Delhi-based couturier Mithi Kalra\u2019s entire wear range boasts dresses and lehengas in light and breezy pastels. With easy, minimal and flowy drapes and silhouettes being the inspiration behind the collection, the exquisite range of lehengas and drape saris can be worn on any occasion.\u00a0<\/p>\n<p>Mithi Kalra launched her eponymous brand in 2012 after graduating from the National Institute of Fashion Technology (NIFT), with a studio in Noida, and today she has launched another studio at Shahpur Jat; apart from that, her label \u2013 House of Mithi Kalra, has been tasting success by selling via her website\u00a0<a href=\"http:\/\/www.mithikalra.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">www.mithikalra.com<\/a>\u00a0and exhibitions and social media channels like Facebook and Instagram.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/dailynewsindia.co.in\/wp-content\/uploads\/2023\/07\/image-2-6-1024x576-1.jpg\" alt=\"\" class=\"wp-image-7112\" srcset=\"https:\/\/dailynewsindia.co.in\/wp-content\/uploads\/2023\/07\/image-2-6-1024x576-1.jpg 1024w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-2-6-300x169.jpg 300w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-2-6-768x432.jpg 768w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-2-6-150x84.jpg 150w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-2-6-450x253.jpg 450w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/07\/image-2-6.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n<p>According to Mithi Kalra, \u201cMy muse is anyone who loves comfortable, soft and enchanting attire. For us, Fashion is an expression of deep-rooted culture, ethnicity, and sustainability. We believe in keeping a good mix of affordable and aspirational styles,\u201d<\/p>\n<p>Mithi launched her second bigger offline studio in Shahpur Jat recently due to the paucity of space in the first one and increasing demand and visits from customers. \u00a0<\/p>\n<p>Actors like Pooja Sawant, Prajakta Mali and Sonali Kulkarni have been seen wearing her brand.\u00a0<\/p>\n<p>Mithi Kalra, who hails from Delhi, has always been fond of dressing mannequins since childhood; support from her family made her pursue her dreams further. With her vast clientele across the countries and globally, Kalra has displayed her designs at prominent shows like India Runway Week and done exhibitions in Tier-1 and Tier-2 cities. In the future, she aims to tap into the US and European markets by doing shows and exhibitions there. They already have clientele dotted in these markets; thus, now they aim to expand in these markets better.<\/p>\n<p><em>If you have any objection to this press release content, kindly contact pr.error.rectification[at]gmail.com to notify us. We will respond and rectify the situation in the next 24 hours.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>New Delhi (India), July 11:\u00a0Light and Breezy Pastel colours have replaced Red Hues for the bridal lehengas. Known for making beautiful Indo-Western and ethnic outfits in dewy colours and soothing prints, Delhi-based couturier Mithi Kalra\u2019s entire wear range boasts dresses and lehengas in light and breezy pastels. With easy, minimal and flowy drapes and silhouettes&#8230;<\/p>\n<p class=\"more-link-wrap\"><a href=\"https:\/\/dailynewsindia.co.in\/index.php\/2023\/07\/11\/label-mithi-kalra-announces-its-new-store-opening-in-shahpur-jat\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;Label Mithi Kalra announces its new store opening in Shahpur Jat&rdquo;<\/span> &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":21579,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[54],"class_list":["post-21578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/posts\/21578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/comments?post=21578"}],"version-history":[{"count":0,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/posts\/21578\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/media\/21579"}],"wp:attachment":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/media?parent=21578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/categories?post=21578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/tags?post=21578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}