{"id":22183,"date":"2023-08-05T06:12:37","date_gmt":"2023-08-05T06:12:37","guid":{"rendered":"https:\/\/dailynewsindia.co.in\/index.php\/2023\/08\/05\/lancome-unveils-idole-edp-redefining-elegance-and-empowering-women-across-india\/"},"modified":"2023-08-05T06:12:37","modified_gmt":"2023-08-05T06:12:37","slug":"lancome-unveils-idole-edp-redefining-elegance-and-empowering-women-across-india","status":"publish","type":"post","link":"https:\/\/dailynewsindia.co.in\/index.php\/2023\/08\/05\/lancome-unveils-idole-edp-redefining-elegance-and-empowering-women-across-india\/","title":{"rendered":"Lanc\u00f4me Unveils Id\u00f4le EDP, Redefining Elegance and Empowering Women across India"},"content":{"rendered":"<div>\n<p><img width=\"1200\" height=\"675\" src=\"https:\/\/dailynewsindia.co.in\/wp-content\/uploads\/2023\/08\/image-27.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/dailynewsindia.co.in\/wp-content\/uploads\/2023\/08\/image-27.jpg 1200w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/08\/image-27-300x169.jpg 300w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/08\/image-27-1024x576.jpg 1024w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/08\/image-27-768x432.jpg 768w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/08\/image-27-150x84.jpg 150w, https:\/\/pnndigital.com\/wp-content\/uploads\/2023\/08\/image-27-450x253.jpg 450w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><\/p>\n<p><strong>New Delhi (India), August 5:\u00a0<\/strong>Lanc\u00f4me, one of the world\u2019s leading beauty brands, recently launched the extraordinary fragrance, Id\u00f4le in the vibrant and diverse market of India. With its unique blend of cleanliness, freshness, and floral notes, Id\u00f4le captures the essence of elegance, inviting women across the country to embrace their individuality and seize the day. As a trailblazing brand in the beauty industry, Lanc\u00f4me has consistently pushed boundaries and set new benchmarks<br \/>\u00a0for excellence. Id\u00f4le, the latest addition to their olfactory repertoire, perfectly embodies the brand\u2019s commitment to innovation, grace, and empowering individuals to embrace their authentic selves. Speaking to women across all communities and backgrounds worldwide, Lanc\u00f4me presents a resolutely feminine campaign that sheds unprecedented light on the remarkable Zendaya. As the bold and fearless ambassador of Id\u00f4le, Zendaya personifies the modern spirit of the fragrance, radiating strength and determination. In a powerful film directed by Jessy Moussalem, a wild and poetic quest unfolds, capturing the raw emotions and intense energy of a movement led by Zendaya, extending far beyond her.<\/p>\n<p>Joined by three women from different directions and landscapes, they symbolize the impact of Id\u00f4le, uniting women worldwide and urging them to come<br \/>\u00a0together. Alone at first, they become an unstoppable force of change, conquering the world and shaping a better tomorrow. This captivating campaign captures the very essence of Id\u00f4le\u2014now is the time to join the ride, united together.<br \/>\u00a0<br \/>\u00a0<strong>A Symbolic Design:<\/strong><\/p>\n<p>The Id\u00f4le bottle is not just a marvel of technical achievement but a powerful symbol. At a mere 15 mm thick, it stands as the slimmest bottle in the world to date, emphasizing its geometric structure and ideal proportions. Designed to be easily handled, the bottle effortlessly fits in the hand, its sleekness becoming familiar instantly. With glass surfaces so thin, it seems as if the fragrance is suspended in the palm, creating a magical and unforgettable sensation. The Id\u00f4le bottle represents boldness, determination, and commitment\u2014a blank page ready to be filled with infinite possibilities and dreams. Its timeless appeal ensures it remains impervious to fleeting trends.\u00a0<\/p>\n<p><strong>The Creation of Id\u00f4le, A Feminine Adventure:<\/strong><\/p>\n<p>Id\u00f4le is the collective creation of three exceptional female perfumers from three different continents: Shyamala Maisondieu, Nad\u00e8ge Le Garlantezec, and Adriana Medina. United by their passion for fragrance and their desire to craft a universal addiction, these perfumers combined their unique talents to create the original clean accord that defines Id\u00f4le. Shyamala Maisondieu\u2019s profound connection with nature influenced the radiant floral heart of the fragrance, where the proportions of various roses and jasmine converge to create a natural glow. Nad\u00e8ge Le Garlantezec\u2019s meticulousness and adherence to perfumery traditions enabled her to find the perfect balance between patchouli and musks, resulting in Id\u00f4le\u2019s lingering, full-bodied white chypre scent. Adriana Medina\u2019s sparkling and spontaneous personality shines through in the fragrance\u2019s opening allure, where invigorating bergamot enhances the juicy accents of<br \/>\u00a0a pear note. This close-knit collaboration birthed the first clean floral chypre on the fragrance market\u2014a universal addiction created by women for every woman.<br \/>\u00a0<br \/>\u00a0<strong>Pricing | Availability | Campaign:<\/strong><\/p>\n<ul>\n<li><strong>Idole Eau De Parfum 25ML \u2013 INR 4,000<\/strong><\/li>\n<li><strong>Idole Eau De Parfum 50ML \u2013 INR 6,500<\/strong><\/li>\n<li><strong>Idole Eau De Parfum 100ML \u2013 INR 9,500<\/strong><\/li>\n<\/ul>\n<p>The launch campaign will see Lanc\u00f4me strategically partner with key opinion leaders across the country along with tapping into the Lanc\u00f4me Idole Tribe \u2013 a community of bold, fearless women across various genres who are trailblazers in their own right. In August, Lanc\u00f4me hosts an event in Mumbai, bringing together content creators and the press for an immersive experience into the world of Idole. In addition, Lanc\u00f4me will also be supported by strategic media partnerships that include OOH advertising, mall takeovers, digital displays and signages in Mumbai, Delhi, Noida, Gurgaon and others. With the launch of Idole, Lanc\u00f4me will see a wider distribution in several doors across retailer, pan India.<\/p>\n<p><strong>About Lanc\u00f4me:<\/strong><\/p>\n<p>Founded in 1935 by Armand Petitjean, Lanc\u00f4me is today established in more than 163 markets. Convinced that happiness is a powerful source of beauty, Lanc\u00f4me aims to inspire women to shine from the inside out by providing the best of fragrance, skincare, makeup and cosmetic services in terms of quality, science and efficacy. Throughout the years, Lanc\u00f4me spreads its vision of French spirit and elegance combined with major innovations allowing Lanc\u00f4me to become the leading luxury beauty brand in the world.<\/p>\n<p><em>If you have any objection to this press release content, kindly contact pr.error.rectification[at]gmail.com to notify us. We will respond and rectify the situation in the next 24 hours.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>New Delhi (India), August 5:\u00a0Lanc\u00f4me, one of the world\u2019s leading beauty brands, recently launched the extraordinary fragrance, Id\u00f4le in the vibrant and diverse market of India. With its unique blend of cleanliness, freshness, and floral notes, Id\u00f4le captures the essence of elegance, inviting women across the country to embrace their individuality and seize the day&#8230;.<\/p>\n<p class=\"more-link-wrap\"><a href=\"https:\/\/dailynewsindia.co.in\/index.php\/2023\/08\/05\/lancome-unveils-idole-edp-redefining-elegance-and-empowering-women-across-india\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;Lanc\u00f4me Unveils Id\u00f4le EDP, Redefining Elegance and Empowering Women across India&rdquo;<\/span> &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":22184,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[54],"class_list":["post-22183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/posts\/22183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/comments?post=22183"}],"version-history":[{"count":0,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/posts\/22183\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/media\/22184"}],"wp:attachment":[{"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/media?parent=22183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/categories?post=22183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dailynewsindia.co.in\/index.php\/wp-json\/wp\/v2\/tags?post=22183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}