How the Three Pillars Of BVM Helped the Company to Not Only Survive but Thrive During the Pandemic

Posted on By dsprime 33 Comments on How the Three Pillars Of BVM Helped the Company to Not Only Survive but Thrive During the Pandemic

Covid 19 and Its Impact on the Interior Design Industry

September 3: In 2020 the world was brought to a halt by Covid 19 pandemic affecting countless businesses across the globe. In early 2020, India had to go through a strict lockdown, which impacted the real estate business. Interior Industry which is closely associated with the real estate industry, had a cascading effect, which is still on. The pandemic heavily impacted the interior design industry with suspended raw materials supply, workers relocation, and restricted movement to work sites. Many Interior firms had to shut down their operations due to the reduced number of employees and exit from the market. This, in turn, impacted many in this industry, their jobs and overall financial stability. BVM Instol also had to face the heat of the lockdown and alter their go to market strategy.

At BVM, the team strategized to innovate new ways to sustain and succeed with a positive mindset. The design team worked from home, providing all the design consultancy online. Business survival was their goal and how to ensure that their vendors and staff do not have a negative financial and health impact. BVM ensured under the guidance of their leaders that they tactically make adjustments in their overall process to make much more closely connect with clients and keep the motivation of staff high. During this unfavourable time, the three leaders of BVM stood out by creating and implementing innovative strategies that made 2020- 2021 the best years for the company in terms of revenue and growth.

“BVM never dreamed about success. BVM has worked for it”, say Vishal Sharma, CEO and Founder of BVM. The three champs just worked for it and found their ways.

The Three Pillars of Bvm Instol:

Smita Rashmi, Business Head: Smita is a dynamic leader and plays a significant role in BVM. At the beginning of the pandemic, everything was reactionary, and all businesses had to shift its sales strategy overnight. Smita’s strategy was to give sales the tools it needs to succeed by clearly identifying the ideal client profile, detailing the specific reasons clients will choose us over the competition, and getting clear about issues that will likely drive customer decisions. She quoted, “Our primary goal was to assure our existing and prospective client about the smooth functioning of the design and execution process. The sales team closely coordinated with the operation team to understand the limitation of the lockdown and scope of the crisis to convey a simple and realistic message to our clients. The sales team succeeded in winning new projects being client-centric and client empathetic.”

Aditi Gautam, CMO: Aditi is a creative powerhouse and a passionate interior designer. She manages end to end marketing activities of BVM. As the pandemic started, she created a strong digital marketing strategy to acquire clients and put a powerful social media presence. An MBA graduate in marketing, Aditi believes that marketing is the bloodline of any business and essential elements like positive branding. She quoted, “BVM’s ideology is Culture of Connect. We believe in strong connections, trust and accountability. Our marketing team portrayed the same through social media, and we received a great response from the online audience. The digital presence of brands is the present and the future of marketing. It is of utmost importance to convey the message of authenticity and uniqueness of the company in social media”.

Kirti Sharaf, COO:

As the lockdown started, Kirti had to face various challenges regarding the company’s project management and operational works. The primary issues were vendors suspending their raw material supply and the unavailability of skilled labours. However, she successfully managed to keep the functional work active by creating a dedicated project management team with the available resources at hand. Kirti quoted, “As the business changed during this period of the pandemic, one may be surprised at the new opportunities that arise. These opportunities include experimentation and innovation as part of the operations planning, and they can now help us emerge from the crisis stronger than before.”

Visit: https://bvmintsol.com/

Lifestyle Tags:

Related Posts

Comments (33) on “How the Three Pillars Of BVM Helped the Company to Not Only Survive but Thrive During the Pandemic”

  1. Wonderful site. A lot of useful information here. I?¦m sending it to some buddies ans additionally sharing in delicious. And naturally, thank you for your effort!

  3. An impressive share, I just given this onto a colleague who was doing a little bit evaluation on this. And he in reality bought me breakfast as a result of I found it for him.. smile. So let me reword that: Thnx for the deal with! However yeah Thnkx for spending the time to debate this, I really feel strongly about it and love reading more on this topic. If possible, as you develop into experience, would you thoughts updating your weblog with more particulars? It is highly helpful for me. Massive thumb up for this blog post!

  7. Great items from you, man. I have take into account your stuff prior to and you’re just too wonderful. I really like what you’ve bought right here, certainly like what you are stating and the best way by which you say it. You’re making it entertaining and you still take care of to stay it smart. I can’t wait to learn far more from you. This is actually a wonderful website.

  10. I¦ve been exploring for a bit for any high-quality articles or weblog posts in this kind of house . Exploring in Yahoo I finally stumbled upon this website. Studying this information So i am happy to express that I’ve a very just right uncanny feeling I came upon exactly what I needed. I such a lot without a doubt will make sure to do not fail to remember this web site and give it a glance on a continuing basis.

  16. Postmenopausal women should avoid smoking, exercise regularly, and control hypertension how to buy cialis Beginning at 30 min after injury, the animals received a 48 hr intravenous regimen of vehicle sterile water or tirilazad in a random and blinded protocol

  17. I keep listening to the news update talk about getting boundless online grant applications so I have been looking around for the best site to get one. Could you advise me please, where could i find some?

  19. Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You clearly know what youre talking about, why waste your intelligence on just posting videos to your weblog when you could be giving us something enlightening to read?

  20. What¦s Going down i am new to this, I stumbled upon this I have found It positively helpful and it has aided me out loads. I hope to contribute & assist different users like its helped me. Great job.

  21. I haven’t checked in here for some time because I thought it was getting boring, but the last several posts are good quality so I guess I’ll add you back to my everyday bloglist. You deserve it my friend 🙂

  28. Hello, i read your blog occasionally and i own a similar one and i was just curious if you get a lot of spam comments? If so how do you reduce it, any plugin or anything you can recommend? I get so much lately it’s driving me mad so any support is very much appreciated.

  30. Can I just say what a relief to seek out someone who really knows what theyre talking about on the internet. You positively know learn how to deliver a problem to gentle and make it important. Extra people need to read this and perceive this side of the story. I cant believe youre not more popular since you definitely have the gift.

Leave a Reply

Your email address will not be published.