Skip to content
  • English
  • Business
  • Entertainment
  • National
  • Lifestyle
  • Education
Daily News India

Daily News India

Just another WordPress site

  • English
  • Business
  • Entertainment
  • National
  • Lifestyle
  • Education
  • Toggle search form
  • NEURIA – an App to Improve the Quality of Mental Health and Treatment of Neurological Patients and their Caregivers launched in India Health
  • Kennametal India sales higher by 8.3 Percent for Q4 FY24, PBT up 48.7 Percent Business
  • Bataiyo, India’s First Zero-Commission Super App, Launches on January 26, 2025 Business
  • Vaseem Qureshi launches most ambitious venture ‘Vedat Marathe Veer Daudle Saat’ to be directed by Mahesh Manjrekar featuring Akshay Kumar Entertainment
  • A delivery app designed for the Indians by a women entrepreneur, Hema Khuswaha, founder of Delivery Pigeon, to connect people Business
  • Viraj Profiles Welcomes Dilip Ghorpade as Chief Human Resources Officer Lifestyle
  • Nitesh Devpal expresses his delight on MJ5 & Dixant Shaurya’s song Bawaal for getting 14 Million+ Hits A
  • Making Travel Luxury For All, India’s Youngest Travel Blogger Rainna Goel Releases ‘A Luxury Wanderer’s Book’ Lifestyle

Fandawm Launches A Music Label With The Release Of The Romantic Single Kamaal Kare Tu

Posted on August 24, 2021 By

Mumbai (Maharashtra) [India], August 24: The popular short video production startup Fandawm has launched a new music label Fandawm Music Originals, releasing its first music video single Kamaal Kare Tu, with a theme of love and betrayal. Udit Saxena has crooned and composed the song, and debutant AJ Mahin penned the lyrics. The magnificently picturised video features a magic couple Faizal Siddiqui and Rubyynna, short video influencers, and sensational heartthrob Rizwan Khan (Rizxtar). The song has crossed over 1 Million views on YouTube since its launch in the first two days. The song’s teaser, released last week, was also an instant hit among the young audience and generated over 2 lakh views in the first two days on YouTube and 1 Million views on Instagram.

Beautifully shot across rustic yet contemporary backdrops with rich cultural vintage history, each frame of the song elaborates scenic and lush settings, thus adding a dash of vintage colours and a contemporary feel to the romantic scenes. Mukul Verma directed the video of the song, and production operations were done by Ankur Drabu. With Udit’s heart-touching voice, catchy and hummable lyrics from AJ Mahin, and an intriguing dark thriller video storyline, the song is set to top the charts and take over the short video creations on Reels, Moj, and MX TakaTak.

Under the repertoire of Fandawm Music Originals, the startup plans to produce over 25 music video singles in the next year and distribute them worldwide across various audio and video apps, including YouTube, Instagram, Gaana, JioSaavn, Spotify, and Amazon Music. The cast, Faizal Siddiqui and Rizwan Khan, both are immensely celebrated creators since their TikTok days; however, they are yet to establish themselves in the acting world. Rubyynna, the lead actress of the music video, came from a humble village background in Uttar Pradesh and relocated to Mumbai around a year back. Since then, Rubyynna’s social media growth has been phenomenal, and she has quickly jumped into the mainstream post her launch by Fandawm Music Originals. “Every influencer’s dream is to act in Music Videos to become a big star. Fandawm is offering this golden opportunity. In a short span of time, Fandawm has emerged as a launchpad for the new stars and is bringing forth the acting prowess of influencers who have been dominating the short video market for quite some time but haven’t really had a breakthrough moment yet,” said Faizal Siddiqui.

Fandawm, launched recently by ex-MX Player and MX TakaTak employees, finds and invests in content creators and helps them grow and create content aligned with their audience and brands. Pushpendra Singh and Snehil Narula founded the startup. Snehil  led the influencer content at MX TakaTak. Pushpendra is an ex-VP and Head of Growth and Content Strategy of MX TakaTak. He also spearheaded the OTT growth at MX Player. Previously, in 2019, Pushpendra launched immersive vertical format music videos for Gaana and also led consumer products at Amazon before this.

Fandawm is also producing its original web shows along with helping content creators to monetize their fans directly. With the pandemic, the Indian audience’s sentiment about going to movie theatres continues to be conservative, resulting in the delay and dearth of new movies. This supply phenomenon has created an opportunity for music singles, which are a form of short-story telling that would appeal to the Indian movie buffs. Music is an inseparable component of short videos. Venturing into the music by the short video production startup could be one of India’s most exciting fresh waves for original content creation.

Entertainment Tags:entertainment

Post navigation

Previous Post: Miss Millennial India Season 1 Launched
Next Post: KK Binojee’s film Crime Factory, Making Big in the Film Festival Circuit

Related Posts

  • Arun Rajpurohit’s career and dream in the music industry Entertainment
  • The Networker Trailer Promises a Gripping Exploration of Influence, Belief, and Connection – Releasing May 2 Entertainment
  • Ahmedabad’s Singer-Songwriter Brijesh Sarin debuts with his Song “AFEEM” Entertainment
  • The spellbinding band OOTR releasing its next song “Jeet” Entertainment
  • ‘BideshiForing’ A new flavour of Indie Bong Pop to Bengali Music Entertainment
  • JS Atwal: The Multifaceted Artist Fighting for Farmer Rights and Entertaining Fans Entertainment

Recent Posts

  • Surat’s Nice To Meet You Shines at EMF Global Awards 2025
  • Somany Ceramics Acquires Majority Stake in Durabuild, Enters High-Growth Construction Chemicals Segment
  • Guru Purnima 2025 at Karauli Shankar Mahadev Dham: The Mahasankalp for Nature, Purnata and Global Welfare
  • Space to Tech Technology: Redefining Global Software and App Development with Innovation and Impact
  • Udgam Consultancy Brings World-Class Canadian High School Diploma to India

Recent Comments

  • Unknown on Participants Reap Rewards in Wellman’s 8-Week Digital Campaign: IPL Tickets, Autographed Virat Kohli Merchandise, and More!
  • Naturo Indiabull Ltd’s Rs. 10.92 crore public issue on BSE SME platform opens for subscription on August 22 Business
  • Abhishek Bachchan Surprises Fans in back-to-back housefull theatres! Entertainment
  • An Evening with Krishna Lifestyle
  • H&H Aluminium Pvt Ltd inaugurates India’s Largest Solar Panel Frame Plant in Rajkot, Gujarat Business
  • Prabhas Starrer Salaar Is All Set Swoon The Audiences Worldwide In September 2023 Entertainment
  • India’s youngest successful content creator Chirayu Malik is followed by a million Business
  • JLSR Wellness Pvt. Ltd. Launches UrbOx – A Smart and Sensible Oxygen Optimizer for Improved Indoor Air Quality Business
  • Eye-Q Super Specialty Eye Hospital offers exceptional visual outcomes with iLASIK procedure in Surat Health

Copyright © 2025 Daily News India.

Powered by PressBook News WordPress theme